TikTok, une application dominée par la génération Z, est aujourd’hui le lieu idéal pour beaucoup de choses. Vous pouvez découvrir des créateurs émergents, participer à des défis de danse, regarder des tutoriels de beauté et même diffuser des défilés de mode. Mais il y a un autre espace sur TikTok qui décolle aussi qu’on peut appeler « le BookTok ».
Les clubs de lecture numériques gagnent en popularité sur l’application. Divers «bookfluenceurs» créent du contenu autour de leurs lectures préférées et développent des comptes strictement consacrés à la discussion sur les livres. Il y a une page pour pratiquement tous les goûts – que vous soyez un amateur de thriller ou un lecteur inconditionnel de romance à la con – chacun peut trouver une critique sur un livre que vous avez aimé, une occasion aussi de redécouvrir certains favoris. La puissance de #BookTok ne doit pas être sous-estimée, certains comptes de livres TikTok, comme @alifeofliterature, ont présenté de vieux livres et les ont propulsés sur les listes des best-sellers, prouvant que l’appétit de la génération Z pour les livres est bien vivant.
Naviguer dans l’application peut être un exploit fastidieux – il y a tellement de choses à découvrir – mais n’ayez crainte, voici une sélection de pages BookTok qui méritent d’être suivies. De notre côté nous travaillons avec plusieurs éditeurs pour leur faire rattraper leur train de retard, nous allons organiser un casting pour lancer en France plusieurs nouvelles « bookfluenceuses » 100% en langue de française. Écrivez nous ici : contact@apar.tv si vous voulez en savoir plus.
En attendant les françaises voici les 5 bookfluenceuses à connaître.
@abbysbooks
Abonnés: 288,000
@bellapoarch If I see that you love alpacas on your @tinder profile, I’m swiping right 😏💚🦙 #tinderpartner
♬ Cute Emoji Song (pls like original video thanku) – hidjabtagykyz
@epic_reads
Abonnés: 49,000
@celinedept 1 or 2? 😂 @timothytancre
@alifeofliterature
Abonnés: 212,000
@alifeofliterature What books made your world stop? 📖 #booktok #book #books #bookreccomendations #bookworm #bookish #theselection #heartless #slated #foryoupage
@thebooksiveloved
Followers: 209,000
@gueybrel PARTE 1✅(IG:@GUEYBREL 📸) 🇦🇷 #argentina #spraypaint #arte #YoSoyCreador #EnUnMinuto #LadoArtistico #AprendeEnTiktok #tutorialescheck #HappyWeek
@the.ones.about.books
Followers: 82,000
@luna_the_pantera Friends 😈❤️ #fypシ゚viral #friends #cute #dogvscat
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![Predictive Journalism [Magazines] @virgilabloh @wmag](https://scontent-cdg2-1.cdninstagram.com/v/t51.29350-15/209584973_2957777841155347_4545370530577311983_n.jpg?_nc_cat=111&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=1HiUsGd7uYMAX-Qk_zF&_nc_ht=scontent-cdg2-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=540ee951ddaa4764615850e23b5bd30f&oe=61567B7F "Predictive Journalism [Magazines] @virgilabloh @wmag")
![The intersection of persona, product, propaganda, and profit. In 2021 is the brand Supreme any different than the brand GAGOSIAN? No. They are both strategic entities focused on valuations, cultural and capital. Each bestow status on their investors. What I am fascinated by is that they both trade in Dead Data. I find no intellectual difference between a Supreme x John Woo collaboration as GAGOSIAN exhibiting Harmony Korine’s paintings. In each case the two of them are basing the products social influence and exchange value on established [Dead] [Data] information. Both are DOA. Each of the artists and brands chosen for the first exhibition STUPID and the second DROPS are attempting an impossible narrative, to raise dead informational bits. What I find Intellectually horrifying is the scale of the audience and the financial market for this morbid display. The culturally transgressive destroys established values. The works in STUPID and DROPS are intellectual crimes in that they present what has already lost all meaning and value and the propaganda creates an altogether false meta-value. The transgressive preserves creative innocence by exposing the inherent corruption of the status quo.
MARK EVEN x STEVE OKLYN
2021](https://scontent-cdt1-1.cdninstagram.com/v/t51.29350-15/196860070_809654653271496_8575323350180795315_n.jpg?_nc_cat=105&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=E-hW2SYA5ncAX8ehmCB&_nc_ht=scontent-cdt1-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=b3da67ef0678697de0403d7540b8ef16&oe=61551349 "The intersection of persona, product, propaganda, and profit. In 2021 is the brand Supreme any different than the brand GAGOSIAN? No. They are both strategic entities focused on valuations, cultural and capital. Each bestow status on their investors. What I am fascinated by is that they both trade in Dead Data. I find no intellectual difference between a Supreme x John Woo collaboration as GAGOSIAN exhibiting Harmony Korine’s paintings. In each case the two of them are basing the products social influence and exchange value on established [Dead] [Data] information. Both are DOA. Each of the artists and brands chosen for the first exhibition STUPID and the second DROPS are attempting an impossible narrative, to raise dead informational bits. What I find Intellectually horrifying is the scale of the audience and the financial market for this morbid display. The culturally transgressive destroys established values. The works in STUPID and DROPS are intellectual crimes in that they present what has already lost all meaning and value and the propaganda creates an altogether false meta-value. The transgressive preserves creative innocence by exposing the inherent corruption of the status quo.
MARK EVEN x STEVE OKLYN
2021")
![Mark Even American artist
Born 2000 Mountain View, CA.
Mark Even was convicted of a cybercrime in 2015. He was sentenced to ten years to be served at a new Federal prison: BALSEC ONE specifically for cyber criminals. It is located in Steele City, Nebraska.
Mark has used his time to develop an algorithmic based [Code art also known as code generated experiments] creative practice. He refers to BALSEC ONE as his Marfa. The BLACK POWER series is his newest work.
Note: Mark has no access to a computer in prison. He writes down the instructions of the work which are given to his lawyer who gives those directions to a member of the MLF [Mark Lombardi Faction] who have assisted him on a number of projects. Mark is currently thinking of releasing the BLACK POWER works as individual NFTs.
STEVE OKLYN
443 Institute
Thimphu, Bhutan](https://scontent-cdt1-1.cdninstagram.com/v/t51.29350-15/172246940_241775834361086_412793993617799165_n.jpg?_nc_cat=110&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=rYlvwDgeL0QAX8CZ_-U&_nc_ht=scontent-cdt1-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=453e0f712f983aa9e780c9352fe090bd&oe=6155F275 "Mark Even American artist
Born 2000 Mountain View, CA.
Mark Even was convicted of a cybercrime in 2015. He was sentenced to ten years to be served at a new Federal prison: BALSEC ONE specifically for cyber criminals. It is located in Steele City, Nebraska.
Mark has used his time to develop an algorithmic based [Code art also known as code generated experiments] creative practice. He refers to BALSEC ONE as his Marfa. The BLACK POWER series is his newest work.
Note: Mark has no access to a computer in prison. He writes down the instructions of the work which are given to his lawyer who gives those directions to a member of the MLF [Mark Lombardi Faction] who have assisted him on a number of projects. Mark is currently thinking of releasing the BLACK POWER works as individual NFTs.
STEVE OKLYN
443 Institute
Thimphu, Bhutan")
